We drive expansion and innovation in the software sector by accelerating growth and market reach through strategic M&A.

M&A Advisors in Business Services, Experienced in Showing Where the Value Lies
We advise on the sale, purchase and valuation of specialized service companies, from the first analysis to the closing of the transaction.
Some of our latest M&A transactions in business services












We closed 2025 with 15 M&A transactions, 14 of which are included in the Bloomberg ranking.
The increasing role of international investors (30%) and Private Equity (53%) supports our ability to execute in a competitive environment.
Bloomberg - Financial Advisors Ranking
Total M&A transactions during 2025

Local presence in the world's main markets.
Mergers Alliance has proprietary tools that enable a high level of collaboration and integration among all its partners, currently present in more than 20 countries with more than 30 offices worldwide.


Local presence in key markets through Mergers Alliance
Amsterdam, Bangkok, Barcelona, Beijing, Bengaluru, Bilbao, Bogotá, Chicago, Stockholm, Gurgaon, Hamburg, Helsinki, Ho Chi Minh City, Hong Kong, Cologne, Lima, London, Madrid, Miami, Milan, Montreal, Mumbai, Munich, Navarre, New Delhi, New York, Palo Alto, Pamplona, Paris, Rio de Janeiro, San Sebastián, Santa Monica, Santiago, São Paulo, Seville, Shanghai, Singapore, Sydney, Tokyo, Toronto, Utrecht, Warsaw, Zug, Zurich
Business services through an M&A lens
In a services company, value lies in the method and also in specialization. It is years of work turned into specific processes, proprietary information and a client relationship that no one can replace overnight.
Demonstrating this value during the negotiation means putting forward the contracts and their recurrence, the documented processes, the know-how reflected in the track record of projects, the information that exists only in-house, and a team that can ensure operational continuity without the founder.
An owner considering selling, buying or bringing in a partner needs to arrive with all of this ready. That is where an advisor specialized in the sector comes in, someone who knows what a buyer looks at and in what order.
Automatically renewing contracts and recurring fees are the foundation of value in this sector. So are services that are already part of the client's day-to-day operations. The more indispensable the service, the more predictable the revenue.
Professionalization over recent years is what makes a company less dependent on its founder. Documenting the method and distributing authority takes two or three years, so it starts well before any transaction is in sight. Once that is done, the buyer sees that the company stands on its own.
For some time now, capital has been grouping highly fragmented services, from accounting and administrative firms to insurance brokerage and corporate training, into groups with scale. For a mid-sized company this opens two paths: leading the consolidation of its niche or joining a larger group on good terms. The market sets the timing.
Artificial intelligence has opened the debate on which part of the work remains irreplaceable. Preparing a company for sale means demonstrating with facts where its value lies, usually its own method, certifications or ownership of accumulated data. A level of AI integration that shows up in measurable performance is an advantage that still sets some companies apart from others.

A sector perspective on Spain
Professional and business services contributed more than €130 billion in gross value added in 2024, around 9% of the entire Spanish economy. They employ close to 2.9 million people, roughly 13% of the total. As of 1 January 2025, Spain had more than 415,000 companies in professional, scientific and technical activities, 12.6% of the business base. Only trade accounts for more, and such a fragmented sector leaves room for consolidation. Size starts to matter as clients keep getting bigger.
Subsectors we work in
They generate frequent projects with the same client portfolio and depend on technical teams that are hard to replace.
They work for companies that come back every year. Demand is recurring because recruitment and training are ongoing needs.
Accounting and administrative firms, insurance brokerage and administrative services for companies: a highly fragmented segment and one of the most active in transactions.
Long-term contracts with industrial and infrastructure clients, with predictable recurrence that buyers particularly value.
Companies with proprietary information, credentials or authorizations that are hard to replicate, and consolidated specialist expertise.
They verify that a product or facility complies with a standard. Accreditation requires technical specialization and can take years, which limits the entry of new competitors.
Specialized M&A advisory for specialist services
NORGESTION advises services companies on corporate transactions, company sales and purchases, the entry of financial partners, acquisitions, mergers and restructurings. We work with owners, business families and investment funds operating in Spain and abroad.
The price is decided by the argument that backs the multiples and the EBITDA figure.
The value of a transaction is decided before it begins: a documented method, contracts in order, clear data ownership and normalized EBITDA.
A buyer looks closely at client concentration, the small print of the contracts and the key team. The process is managed with care for timing and confidentiality, which are worth as much as the negotiated price.
The best buyer is usually the one for whom the company is a strategic fit. Putting that buyer in competition with similar profiles is where the best price comes from, in Spain and abroad.
50 years of experience and international reach in M&A
Business Services M&A Consulting
There are four cross-cutting pillars that define our way of working in Mergers & Acquisitions, and they are what have made us the benchmark firm we are today.
We manage each transaction meticulously and with full commitment, aligning decisions with the company's strategic and financial objectives.
We safeguard the integrity of the transaction and the interests of all parties, understanding the high sensitivity of the information involved and its potential repercussions.
We provide a clear perspective on each stage, with proactive and accurate communication, strengthening the alignment of expectations and objectives between consultants and clients.
We have spent years advising on transactions involving specialized service companies. We know where a fund looks, where an industrial buyer looks, and what both ask when the value is not on the balance sheet.
Our expertise spans complex transactions across a wide range of sectors and subsectors. Here are a few highlights.


We turn the complexity of mergers and acquisitions into a controlled process that places your company in a favorable position, guided by reputable experts with extensive experience in M&A transactions.
We provide expert advice on mergers, acquisitions and financial restructurings, along with detailed analysis and financing strategies to maximize the value and growth potential of companies.
Our offices